Journal of Public Relations Research Middle East
Scientific Refereed & Open Access Journal
ICR IF 2021/2022=1.569 , Arcif IF 2023 = 2.7558 Q1, IF of the Supreme Council of Universities = 7
ISSN Online: (2314-873X) ISSN Print: (2314-8721)
Issue Applications: Twenty Seventh Issue
Date أبريل / يونيو 2020
Place Al Arabia Public Relations Agency
Number of Copies 20
Avaliable / UnAvaliable متاح
Price 600Eg. inside & $ 80 to send to most countries
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Journal of Public Relations Research Middle East

Scientific refereed Journal - Supervision by Egyptian Public Relations Association - Eighth year - Twenty Seventh Issue - April / June 2020

      Arab Impact Factor 2019 = 1.5                                                                                   Arcif Impact Factor 2019 = 0.1321

 

English Researches:

  • Associate Prof. Dr. Dina Ahmed Orabi - Cairo University

  Local, Foreign and Global Consumer Culture Positioning: Strategy Choices in International Television Advertising in Egypt                          7

Abstracts of Arabic Researches:

  • Prof. Dr. Azza Mostafa Elkahkey - Umm Al-Qura University

Dania Abdullah Al Malik - Umm Al-Qura University

Factors Affecting on Effectiveness of the Professional Performance of Public Relations and Customer Service Staff in the Banks                 31

  • Associate Prof. Dr. Suhad Adel Jassim - University of Mustansiriya

Dr. Mohammed Jabbar Zoghair - Imam Sadeq University (PR)

   Language Violence in Media Discourse                                                                                                                           33

  • Dr. Salwa Ali Ibrahim Elgayyar - Port Said University

  Treatment of the Social Protection Issues for the Child in Websites of the Childhood Organizations and Their Relationship with Awareness      of the University Students                                                                                                                                                                                          34

  • Dr. Aida M. Almor - Mansoura University

  Relationship between Adolescents' Exposure to Social Media and their Digital Citizenship Levels                                                                    35

  • Dr. Shimaa Ezz El-Din Zaki Gomaa - Ain Shams University

Short Video Marketing Methods: An Exploratory Study on “TikTok” in Egypt                                                                                                          36

  • Dr. Heba Mostafa Hassan Mostafa - Port Said University

Dr. Walaa Mohamed Mahrous  Abdo Elnaghi - Port Said University

  Factors Affecting the Communicator's Perception of his Media Roles And their Relationship with the Local Authority: A Survey Study for on the Communicator in the Traditional and New Media in Port Said Governorate                                                                                                      37

  • Dr. Elsayed Abdelrahman Ali Abdelrahman - Suez University

Role of Public Relations in Framework of the Integrated Marketing Communications System                                                                              38

  • Dr. Gehan Saad Abdo El Maby - Mansoura University

  Electronic Harassment through Social Media and its Psychological and Social Effects among a sample of Teenage girls: A field Study     39

  • Dr. Riham Ali Noweir - Institute of Literary studies in King Mariot

  Behavior of the Audience in Modifying the Stereotype of Muslims in Britain: A case Study of the Influence of Egyptian player Muhammad Salah on Liverpool Fans                                                                                                                                                                                                  41

  • Hassan Ahmed Abusharifah - Jazan University

Salama Ahmed Mohammed Alfaifi - Jazan University

  Usage of Al-Jazeera for the Social Media Platforms such as Twitter as a Tool to Generate Fake News                                                              42

 

ISSN (2314-873 X)

Egyptian National Scientific & Technical Information Network

(ENSTINET)

With the permission of the Supreme Council for Media Regulation in Egypt

Deposit number : 24380 /2019

APRA @2020  Copyright   

 www.jprr.epra.org.eg

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