Efficiency of Communication Strategies in Crisis Response and Their Impact on Public Perception of Organizational Reputation: A Case Study

Dr. Mai Mahmoud Abdellatif - Modern University for Technology and Information (MTI) - Mass Communication Faculty - Public Relations & Advertising Department، Egypt
Sep 2017 Pages: 263 – 312

Send Article

Related Articles

Adoption of Social Media by Public Relations Practitioners in Saudi Government Organizations: A Field Study Based on UTAUT The Future of ChatGPT in Journalism and Its Impact on Journalistic Practice: A Prospective Study (2023–2033) Factors Affecting Public Relations Practitioners’ Acceptance and Use of Digital Applications in Light of UTAUT