Associate Prof. Dr. Shimaa Ezz El Din Zaki Gomaa

Ain Shams University - Faculty of Mass Communication - Marketing Communications dept.

Author

Associate Prof. Dr. Shimaa Ezz El Din Zaki Gomaa

Email: shimaa.ezzeldin@art.asu.edu.eg
Nationality: Egypt
Institution: Ain Shams University - Faculty of Mass Communication - Marketing Communications dept.
Phone Number: 00201227511280
Author Description

Associate Professor

Articles (3)

31 Dec 2023

Role of Social Media Users in Supporting Boycotts and Promoting Egyptian Alternatives After Gaza War 2023

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30 Jun 2023

Humanization Techniques in Ramadan TV Commercials: An Evaluative Qualitative Study

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31 Mar 2020

Short Video Marketing Strategies: An Exploratory Study on TikTok in Egypt

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