Effective Electronic Public Relations at Fujairah charity Foundation in United Arab Emirates
, Vol.2
, Fourth Issue
PP:64 - 65
Authors:
Dr. Shaban Hasan Hamada-Assistant Professor & Head of the Public Relations Department, Ajman University of Science and Technology,,Mass Communication Faculty,Ajman University of Science and Technology
Abstract:
The current concept of e-government , and non-governmental organizations Hoanasrhoudara observe and states in terms of information . That appeared terms : e-government , e-governance , and the government smart , as evidence Pttortorh information and communications revolution of modern , including the growing use of computers , networks and applications, which led to contact government agencies or private to each other , in the range of one place , or in several places , through communication networks has led to the formation of the unit - computer - one , and then became serves as the infrastructure for e-government .
Has realized the United Arab Emirates , which have pioneered the launch of the first e-government in the Arab world are:( Dubaie-Government in October 2001), the importance and benefits of e-government applications for the individual , organizations and society in general , and its significant impact in saving time , effort and money and increase efficiency in providing better and faster services to their Gmehoraly government and ministerial relevant global Internet network (e.gov.uae.go.as), and Saiaha transferred to the Government of Dubai Government smart during the current year as an initiative is the first of its kind in the Arab world.
Based on this, trying this research in the study to detect the extent of interest in the United Arab Emirates in general in the recruitment of information and communication technologies for the development of government action in the seven Emirates and transferred to the governments of electronic , and specifically the application of project -mail to the Government of the Emirate of Fujairah relevant to the subject of the research, which seeks through its institutions to improve efficiency and effectiveness in the provision of electronic services to the public , as well as the disclosure of the effectiveness of communication , and the extent of Tatraml Jhazalalaqat public where Petknlogia communications and information , Aberttabagaha electronic service used by one of its institutions as an association Fujairah Welfare semi –governmental organizations, as a leader in this area , in addition to the determine what the role of the electronic service on the website of this Assembly in the formation of a mental image of Assembly at its audience with a trader , and the extent to which the site effective contact between the two parties via its Internet: (www.alkhairia.org.ae.) .
This study aims to achieve two main objectives : first : knowing the size of the attention and the practical application given by the Government of the Emirate of Fujairah in the application of e-government project in its institutions and its departments . The second is to identify the mental image with the public , consisting of those institutions after using this new communication style , and the ability of this method to achieve a harmonic connection between the institution and its audience .
Key Words:
Effective, Electronic Public Relations.
Research Language:
Arabic
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