Journal of Public Relations Research Middle East
Scientific Refereed & Open Access Journal
ICR IF 2021/2022=1.569 , Arcif IF 2023 = 2.7558 Q1, IF of the Supreme Council of Universities = 7
ISSN Online: (2314-873X) ISSN Print: (2314-8721)
| Vol.11
Identity in the Light of Modernity: Toward a New Model for Analyzing Media Framing of National Identity , Vol.11 , Forty-Eighth Issue





PP:7-35
Authors:
Dr. Abdulsamad Hadi M. Sahly-Assistant Professor of Public Relations & Media - Head of Journalism & Media Dep.,Press & Media Department,Faculty of Arts and Humanities,Jazan University

Abstract:
This study examines the ways that global online news channels (i.e., Al Arabiya, Al Jazeera, RT, BBC, and CNN) frame cultural transitions in Saudi Arabia, epitomized by Saudi Vision 2030, and explores how these news channels have positioned the Saudi identity (i.e., avowal and ascription) and framed the identity structure of Saudi culture (i.e., indulgence, restraint, certainty, uncertainty, thriving governance, and doomed governance). Guided by framing theory, this study undertakes a mixed-methods content analysis of news articles (N = 284). The study results concluded that global online news channels frame Saudi Cultural Identity heterogeneously. Besides, the study advances the literature on media framing in the context of modernization and global identities by providing a new measurable and replicable model—the national identity frame model.

Key Words:
Media Framing; Identity; Framing Identity; Globalization, Cultural Identity; Modernity.

Research Language:
English
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