Special Issue (No. 32): Public Relations and Decision-Making

April 2021

Articles List All Issues
Volume
9
Issue
32
Period
Apr 2021
Articles Count
6
معامل التأثير العربي • 2020
2.01
Arab Impact Factor • 2020
معامل التأثير أرسيف • 2019
0.2456
ARCIF Impact Factor • 2019

Articles Of This Issue

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Marketing Communication Management in Saudi Health Institutions: A Case Study of King Abdullah Medical City in Makkah , Volume 9 , Special Issue (No. 32): Public Relations and Decision-Making , October / October 2026 , Pages 9 – 52 .

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Authors:
Associate Prof. Dr. Azza galal Hussein - Umm Al-Qura University - College of Social Sciences - Mass Communication Department، Egypt
Abeer Abdulatif Al-Qurashi
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Using Facebook in Public Relations to Manage the Reputation of Private Universities , Volume 9 , Special Issue (No. 32): Public Relations and Decision-Making , October / October 2026 , Pages 53 – 106 .

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Authors:
Dr. Rasha Abdel Hakeem Amer - Higher Institute for Media and Communication Arts ,6 October - Public Relations & Advertising Department، Egypt
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Communication Strategies of Government Institutions on Twitter: An Analytical Study , Volume 9 , Special Issue (No. 32): Public Relations and Decision-Making , October / October 2026 , Pages 107 – 156 .

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Authors:
Dr. Walaa Yehia Mostafa - Modern University for Technology and Information (MTI) - Faculty of Mass Communication - Public Relations & Advertising Department، Egypt
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Pricing Strategies in E-commerce During Sales Events: A Comparative Study of Souq.com and Jumia Egypt , Volume 9 , Special Issue (No. 32): Public Relations and Decision-Making , October / October 2026 , Pages 157 – 200 .

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Authors:
Dr. Dalia Moustafa El Sawah - Helwan University - Faculty of Arts - Mass Communication Department، Egypt
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The Use of CGI in Advertising Design and Its Role in Achieving Competitive Advantage , Volume 9 , Special Issue (No. 32): Public Relations and Decision-Making , October / October 2026 , Pages 201 – 236 .

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Authors:
Dr. Shimaa Abdelaty Saeed Saber - South Valley University - Faculty of Media & Communication Technology - Public Relations & Advertising Department، Egypt
Enas Hassan Abd El-Aziz Mahfouz - South Valley University - Faculty of Media & Communication Technology - Public Relations & Advertising Department، Egypt
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Using Digital Platforms in Egyptian Universities to Manage Dialogue with Their Publics , Volume 9 , Special Issue (No. 32): Public Relations and Decision-Making , October / October 2026 , Pages 237 – 288 .

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Authors:
Dr. Mai Mahmoud Abdellatif - Modern University for Technology and Information (MTI) - Mass Communication Faculty - Public Relations & Advertising Department، Egypt
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