Journal of Public Relations Research Middle East
Scientific refereed Journal - Supervision by Egyptian Public Relations Association - Ninth year - Thirtieth Fifth Issue -10 October 2021
Arab Impact Factor 2020 = 2.01 Arcif Impact Factor 2021 = 0.9655
Media & Public Relations in the Age of Artificial Intelligence
Abstracts of Arabic Researches:
- Associate Prof. Dr. Salwa Ali Ibrahim Elgayyar - Port Said University
Recent Trends of the Researches About the Impact of Artificial Intelligence on the Media Product 7
- Dr. Noha Hussein Mohamed Eltalawy - Beni Suef University
Experts' Attitudes Towards the Future of Integrating AI Applications in Integrated Marketing Communications for Egyptian Companies: A Prospective Study 8
- Dr. Walaa Yehia Mostafa - Modern University for Technology & Information (MTI)
The Role of Augmented Reality Advertising in building the Brand Equity Determinants to the Consumer:
A Field Study 9
- Dr. Hassan Farrag Hassan Farrag - Ain Shams University
Design Styles of News Mobile Applications According to Artificial Intelligence Techniques and their
Relationship to the Preferences of Teenagers 10
(ISSN 2314-873X)
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Egyptian Public Relations Association
With the permission of the Supreme Council for Media Regulation in Egypt
Deposit Number: 24380 /2019
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