Journal of Public Relations Research Middle East
Scientific Refereed Journal - Supervision by Egyptian Public Relations Association - Twelfth Year - Fifty-Fourth Issue - Part 1 - October/December 2025
IF of the Supreme Council of Universities 2023 = 7 ICR IF 2021/2022 = 1.569 Arcif Impact Factor 2024 = 1.75
Abstracts of Arabic Researches:
Dr. Khalid Abd Allah Ahmed Dirar - Liwa College - Abu Dhabi
Dr. Amor Ben Amor - Liwa College - Abu Dhabi
Academic Qualification in the Field of Public Relations in Arab Universities:
An Applied Study on a Sample of Study Plans for Public Relations Bachelor's
Programs 7
Egyptian Audience’s Attitude toward Using of Video Marketing on Social Media and its Impact on Purchasing Behavior: A Study within the Framework of Media Richness Theory 9
- Associate Prof. Dr. Salwa Ali Ibrahim Al-Gayyar - Port Said University
The Effect of Pre-school Children’s Exposure to the Internet World Game on Developing some of their Digital Security Concepts: A Study in the Frame of their Parents’ Usage of the Sannif Platform 10
- Associate Prof. Dr. Amira Saber Mahmoud Ahmed Mohameden - Tanta University
Communicators' Attitudes towards Employing Artificial Intelligence Applications in Television Programs Production 12
- Dr. Abdul Rahman Ibrahim Al-Jahili - Imam Muhammad Bin Saud Islamic University
Saudi Youth’s Exposure to Electronic Advertisements via Social Media: A Field Study Applied to Students of Imam Muhammad ibn Saud Islamic University 13
- Dr. Eman Sayed Ahmed Elsayed Mousa - Ain Shams University
Factors Affecting Consumers’ Attitudes towards Advertising via Podcast Technology and their Relationship to Consumers’ Behavioral Response: A Field Study on the Millennial Generation in Egypt 14
(ISSN 2314-8721)
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With the permission of the Supreme Council for Media Regulation in Egypt
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