The Impact of Artificial Intelligence on the Effectiveness of Marketing Communication: A Survey Study on a Sample of Saudi Youth
, Vol.13
, Fifty-seventh Issue
, Pages:7
DOI:
Authors:
Prof. Dr. Mubarak W. Al-Hazmi-Professor of Public Relations,Public Relations & Advertising Department,Faculty of Communication & Media,King Abdulaziz University
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The Role of National Events and Activities in Strengthening Emirati National Identity: An Inductive Analytical Study of Values and National Development
, Vol.13
, Fifty-seventh Issue
, Pages:8
DOI:
Authors:
Dr. Mohammed Fathi Ramadhan-Assistant Professor and Head of the Department of General and Basic Education,General Education Dep.,,Liwa University - Abu Dhabi
Dr. Inas Issa Mohammed-Assistant Professor,Department of General and Basic Education,,Liwa University - Abu Dhabi
Associate Prof. Dr. Maeen Saleh Yahya Al-Maitamy-Associate Professor of Media ,Digital Media Department,Faculty of Mass Communication,Liwa University - Abu Dhabi
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Evaluation the Websites of Multinational Companies within the Framework of Corporate Diplomacy
, Vol.13
, Fifty-seventh Issue
, Pages:9
DOI:
Authors:
Dr. Eman Taher Sayed Abbas-Assistant Professor of Public Relations & Advertising,Public Relations & Advertising Department,Faculty of Mass Communication,Cairo University
Associate Prof. Dr. Amal Fawzy Montasser-Associate Professor of Public Relations & Advertising,Public Relations & Advertising Department,Faculty of Mass Communication,Cairo University
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Egyptian Women's Awareness of Greenwashing Practices in Marketing and its Relationship to Brand Trust
, Vol.13
, Fifty-seventh Issue
, Pages:10
DOI:
Authors:
Associate Prof. Dr. *Marwa El-Saeed El-Sayed Hamed-Associate Professor of Public Relations & Advertising,Public Relations & Advertising Department,Faculty of Arts,Mansoura University
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Employing Infographics in Websites in Enhancing Visual Identity: An Analytical Study of a Sample of Saudi Ministries
, Vol.13
, Fifty-seventh Issue
, Pages:11-12
DOI:
Authors:
Dr. Saad bin Nasser Al-Huwaidi-Assistant Professor of Graphic Design (part-time),Graphics and Multimedia Department,Faculty of Mass Communication,Imam Muhammad Bin Saud Islamic University
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Utilizing Personal Branding Strategies on Instagram Pages of Egyptian Film Festivals to Manage their Digital Identity: A Qualitative study
, Vol.13
, Fifty-seventh Issue
, Pages:13
DOI:
Authors:
Dr. Menna Mohamed Abdelhamid Hasan-Assistant Professor,Marketing Communications Dep.,Faculty of Mass Communication,Ain Shams University
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Ethical and Legal Considerations for Artificial Intelligence Applications in Health Public Relations: Applied on a Sample of Health Institutions in the UAE
, Vol.13
, Fifty-seventh Issue
, Pages:14
DOI:
Authors:
Dr. Yasir Yousif Aboalgasim-Assistant professor & Head, Advertising and Digital Media Department,Advertising and Digital Media Department,Faculty of Mass Communication & Public Relations,Liwa University - Abu Dhabi
Dr. Ibnaouf Hassan Ahmed *-Assistant Professor of Public Relations & Advertising,Public Relations & Advertising Department,Faculty of Media & Public Relations,Liwa University - Abu Dhabi
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Audience Interaction with the Los Angeles Fires on the CNN Arabic and BBC News Arabic Facebook Pages and their Attitudes towards them: An Analytics Study
, Vol.13
, Fifty-seventh Issue
, Pages:15
DOI:
Authors:
Dr. Doaa Hatem Mohammad Adam-Assistant Professor of Press,Press & Publicity Department,Faculty of Mass Communication for Girls in Cairo,Al-Azhar University
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