Journal of Public Relations Research Middle East
Scientific Refereed Journal - Supervision by Egyptian Public Relations Association - Thirteenth Year - Fifty-ninth Issue - 10 October 2025
IF of the Supreme Council of Universities 2024 = 7 ICR IF 2021/2022 = 1.569 Arcif Impact Factor 2024 = 1.75
Liwa University Conference 2025 on:
(New Horizons in Digital Content Creation and Data Analysis)
English Researches:
- Dr. Adnan Khalid Jawabri- Liwa University - Al Ain
Dr. Hany Selim- Liwa University - Al Ain
Trends in Artificial Intelligence for Digital Media: A Literature Review of Future Perspectives in Business and Management 7
- Dr. Rafif Faisal - Liwa University - Abu Dhabi
AI in Media Careers: Ethical and Legal Challenges and Strategies for Adaptation 32
- Dr. Mohamed Rashad Ahmed - Liwa University - Abu Dhabi
The Role of Hypertext in Enhancing News Comprehension: An Analytical Study of Digital News on Arab Television Channels' Websites Regarding the Iranian Israeli War 49
Abstracts of Arabic Researches:
- Associate Prof. Dr. Ahmed ElSaid Abdelkader Sakr Liwa University - Abu Dhabi
Technologies Used to Enrich Digital Images and their Role in Enhancing Consumer’s Trust in Digital Marketing System and Influencing Purchasing Behavior 75
- Associate Prof. Dr. Shama Mustafa Mohamed Salih Abu Sham - Liwa University - Abu Dhabi
Dr. Abdelrhman Gafar Abdelrhman Abdalla - University of the Holy Quran and Islamic Sciences
The Impact of Employing Smart Training Environments Based on Big Data on Developing Digital Media Skills: A Survey Study of a Sample of Media Professors at Arab Universities 76
)ISSN 2314-8721(
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(EPRA)
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With the permission of the Supreme Council for Media Regulation in Egypt
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